Hello! This is Janneke Grootings, the driving force behind dim-sum.
My purpose is to facilitate more humane and creative ways of working through strategy.

I’d like to introduce to you the Sum Collective: independent thinkers and doers, who never settle for mediocrity. Who all rather work with people than for people. 

We share a focus on what matters most in our work: emotional and creative intelligence, from a systemic perspective. A shared belief that this focus makes for more sustainable solutions brought us together. 

For every question – from people, brands, companies – we put together the smallest team possible, that can find the best solution that also works when we are not there.

We co-design sustainable change, gain insights and provide you with the strategic narrative to make them work for you. Also when we are not there.

— Janneke Grootings

The Sum Collective was born out of Janneke’s belief in mixing perspectives and disciplines, which is also reflected in her unusual background in HR, social sciences, editorial work, writing, branding, research and coaching. With human-centered, narrative and systemic strategies, she helps people, brands and organisations move with the times. By gaining insights, co-designing strategies and writing the strategic narratives needed to make them work. 

Themes: change, narrative strategy, people strategy, coaching, systemic work, (editorial) communication

Worked with ao:
Bimhuis, funda, 
City of Amsterdam, Dutch Railways, Bugaboo, Amsterdam University of Applied Sciences, Quantum Delta NL

https://www.linkedin.com/in/janneke-grootings-378952/

Janneke Grootings Sum Collective dim-sum creative strategy

— Karmen Kekic

As an intuitive and analytical design manager, Karmen leads the way from rough idea to realization. She provides direction by creating clarity. With her personal approach, she manages to create connection, respect and trust: extremely valuable when you want to transform for the better with a group of people. Moreover, Karmen has a keen eye, also for those undercurrents within organizations that are not immediately visible. 

Themes: Change and Innovation management, design management, design direction, design thinking, systems thinking

Worked with ao: NS, Philips Design, University of Twente, Transavia, Studio Dumbar, Clever ° Franke

linkedin.com/in/karmen-kekic

Karmen Kekic Sum Collective dim-sum creative strategy

— Casimir Morreau

Casimir is a “complexity pilot”. He knows how to organize people, creativity and energy in such a way that collective intelligence is created: Casimir’s answer to complexity. He brings clarity by designing and facilitating processes and workshops, but especially by inviting people to make a shift. Casimir’s curiosity combined with his commitment to more authenticity makes people want to accept this invitation.

Themes: Innovation, strategy, team culture, creativity, education, branding

Worked with ao: IDEO, Hyperisland, Circle Economy, Tommy Hilfiger, Amsterdam University of Applied Sciences

linkedin.com/in/casimirmorreau

Casimir Morreau Sum Collective dim-sum creative strategy